About Wildfire

Wildfire is a Perion company (NASDAQ: PERI)  and sister company to Undertone headquartered in NYC.

We understand the pain points of online publishing and designed systems and tools to address them. 

We’ve mastered the complexities of digital publishing and content generation. Our tools understand and react to the performance of digital content across millions of engagement moments, and optimize every element along the way.

Our dramatic results are made possible by five interlocking systems that work separately and together. The holistic outcome creates a new industry standard for extracting value from content, enabling publishers and brands to succeed in a challenging digital world.

We are a proud data science company dedicated to the benefit of publishers with a cohesive platform that uses sophisticated datatools to understand the business impact of the intersection of content, layout, readers and advertising technologies.

Following the acquisition of Content IQ by Perion, we made available the sophisticated technology that supports  Content IQ’s owned and operated web sites to other premium digital publishers and branded it Wildfire, and we are committed to further develop and lead the charge by providing the most advanced, state of the art,  profit-generating tools and services for modern digital publishers.